Time is money when it comes to the life of a media buyer. The more you can input, the more you can buy!
When entering radio and television buys into a buying system, manual entry can be a major drain on time and efficiency. Line by line entry is necessary at times, but not when trying to get a campaign in for a client that wants to start ASAP. BluHorn® has a solution for that! Station avails can be imported directly into a BluHorn worksheet using our Import Wizard!
This quick video from our YouTube channel, shows how quickly and easily you can upload an avail into an existing BluHorn worksheet.
This feature is just another way that BluHorn works to make a media buyer or media planner’s life easier! Our system supports .xml, .scx, .sbx and .srx files for upload.
Once your worksheet is ready – our system makes it easy to update ratings using a Nielsen or comScore integration. Visit bluhorn.com to learn more about integrating ratings data with your BluHorn subscription.