Insider-built media buying software.

BluHorn is continously developed by the media buying community for the media buying community

See a need, fill a need.

We’re here because we needed to solve our own problem. As media buyers, we had used multiple media planning and buying software programs—and Excel, of course—but we kept running into the same issues: expensive platforms with tons of features we didn’t need or use, slow and lackluster customer support, punishing contract and subscription terms, and more.

We scoured the planet for an option that was affordable without scrimping on features, provided the support we deserve at the speed we move (fast!), and didn’t insist on locking us into a long or unreasonable commitment. Alas, we couldn’t find what we were looking for. So we built it.

And since we also remember the frustration of having to submit contact information (or more) just to watch a demo, we make our demo readily available (and ransom-free). The same goes for our trial, when you’re ready to test-drive BluHorn…we want you to experience the platform as it truly is, hence our 14-day free trial, all features on deck, no financial commitment.

Access Everywhere Icon(2)


No software to download, no server space taken up.

Your media data is always available to you, updated in real time, from any device with an Internet connection—which means that agency buyers and freelancers alike can work from anywhere, collaborate from anywhere, and present from anywhere.

Here, Everyone Gets the Friends-and-Family Discount

Our price points are significantly lower than any of our competitors because we’ve stripped out all the barely useful, obscure features that you won’t use and don’t really need anyway.

What’s left are fluff-free subscription options, from Basic to Ultra, all available in both monthly and annual packages… something for every buyer (See what we did there?)

Pricing Options BluHorn

Rockstar Customer Support

Our Liferaft Support Team responds to your questions 7 days a week. The support ticketing system
we’ve built enables you to submit requests in-platform, with
crazy fast response times. We also offer training via live screen-share sessions and weekly webinars on FAQ topics.


Because we all like trying before buying.


grants you access to everything the platform has to offer,
with no contracts to sign: you can schedule training sessions,
watch feature videos—we even provide trialing of ratings
integrations if you’re a Nielsen or Comscore subscriber.
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