This white paper has been written by a media buyer with professional experience in each of the named softwares. Uncover a full comparison and contrast of the user experiences from overall impression to key features and processes.
Key aspects covered in this report include:
- Overall company comparisons
- Basic product overviews
- Setup and training
- Key Features
- User experience
Compare and contrast some of the key players in the media buying and planning software industry is not always easy.
This white paper will help you explore the basic tools and key features, as well as the added advantages and drawbacks that these software providers have to offer.