Author: Jordan Ferrell

Maya Raj Andreadis – Executive Highlight

Maya Raj Andreadis – Executive Highlight

Maya Raj Andreadis CEO at Andreadis Advertising About Andreadis Advertising: Andreadis Advertising was created in 2000 to include full-service production, broadcast media negotiation, placement, and post-analysis. Other expertise includes copy-writing services, campaign development and analysis, promotion and marketing services, brand/logo identification, multi-market planning, return on investment strategies, and or course, social media marketing for business. […]

Read More

Dan Santa Lucia – Executive Highlight

Dan Santa Lucia – Executive Highlight

Dan Santa Lucia Media Buyer/Account Supervisor Website Address: www.linkedin.com/in/dansantalucia About Dan Santa Lucia: I am a media buyer/planner and account supervisor with local and regional accounts across the country. What services does your company provide? Media Buying and Planning, Marketing Strategy, Other Who in the industry inspires you and why? My wife inspires me because […]

Read More

“Media Champions” with Ronda Wilson

“Media Champions” with Ronda Wilson

Ronda Wilson Senior Media Buyer/Planner at Ronda Wilson Website Address: www.linkedin.com/in/ronda-b-wilson Each week on “Media Champions,” our host Mary Jo Van Horn speaks to experts within the vast media community. This week, Mary Jo spoke with Ronda Wilson, a freelance media buyer.   BluHorn Media Planning and Buying Software Is an affordable, easy-to-use tool that […]

Read More

Ask the Experts: Marketing KPIs

Ask the Experts: Marketing KPIs

Marketing KPIs (key performance indicators) are specific, numerical marketing metrics that are tracked in order to measure their progress towards a defined goal within your marketing channels. However, it can often be difficult to know which indicators are the best to track when looking for success. This past week on BluHorn TV, we asked experts […]

Read More

Ask the Experts: Cord-Cutting

Ask the Experts: Cord-Cutting

By 2024, half of the homes in the United States will be cord-cutters according to Roku’s most recent projections. These numbers bring up an important question for marketers everywhere: how will their businesses be affected? We asked experts how they are handling cord-cutting and what it is about their company that keeps consumers coming back. […]

Read More

Worksheet Defaults and the Knowledge Base

Worksheet Defaults and the Knowledge Base

This week on “BluHorn Live,” our hosts Wes Benwick and Marie Meyer discuss an exciting new feature on BluHorn, worksheet defaults. If you’ve been using BluHorn, you are aware that our program will check for default settings on campaign defaults. Our users have been asking for worksheet defaults for some time, and we are excited […]

Read More

Ask the Experts: The Wide World of Facebook

Ask the Experts: The Wide World of Facebook

As of 2018, Facebook had at least 2.3 billion users, putting it far ahead of other social platforms like Instagram and Snapchat. That’s 2.3 billion potential customers you could be reaching. So, what’s the best way to do it? To help you better understand how to use the social platform to your advantage, BluHorn asked […]

Read More

Ask the Experts: Hiring an Outside Agency

Ask the Experts: Hiring an Outside Agency

It doesn’t matter what sort of marketing or advertising agency you run, sometimes we just need a little extra help. While hiring someone in-house can remedy the issue, it’s not the only option. BluHorn reached out to a couple of marketing experts for their opinions on the matter. According to Michael Lisovetsky of JUICE, clients hire his company […]

Read More

Ask the Experts: Hiring Outside Agencies

Ask the Experts: Hiring Outside Agencies

Sometimes the workload is too much. You’re stretched thin and struggling to meet deadlines. It’s stressful and unbelievably frustrating. It’s moments like these when it might be best to work with an outside agency. There are marketing and advertising businesses out there designed specifically to come in and help your business flourish, giving you more […]

Read More

Understanding Invoice Reconciliation

Understanding Invoice Reconciliation

This week on Bluhorn Live, our hosts Wes Benwick and Marie Meyer discuss the most frequently asked questions regarding Bluhorn’s invoice reconciliation feature. Invoice reconciliation is only available to those with a matching ratings subscription. However, obtaining that subscription couldn’t be easier. Just reach out to us, and we will be happy to help. The main question we […]

Read More

Ask the Experts: Becoming an Entrepreneur

Ask the Experts: Becoming an Entrepreneur

There are more than 400 million entrepreneurs in the world today, which means there is a lot of competition for anyone wanting to get their start. We decided to ask some experienced marketing entrepreneurs for advice to help you jumpstart your business dreams. When it comes to entrepreneurs, the experience is everything. Joy Loverde of […]

Read More
Request
1-on-1 Demo
or
14-Day Free Trial
Be the part of the 100s of Agencies and Advertisers that are part of BluHorn Famil
START TODAY
close-link
Send this to a friend