As a BluHorn® customer, you immediately have access to our BluHorn Advantage program. This clients-only program allows your agency to operate as a full service marketing firm, regardless of size. One or two man shops now have the ability to offer and white label marketing services like graphic design, web design, public relations, social media […]
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By now you know who we are here at BluHorn®. We are a 100% web-based media buying software that integrates directly with comScore and Nielsen data, as well as offers accounting integration with Quickbooks online. But just who uses BluHorn®? It’s not just agency buyers and planners! We can help anyone who needs to streamline […]
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We are a family here at BluHorn®. It is important to us that we make our customers feel like a part of that circle. We enjoy the time we spend working with our clients to get them up and running, training and answering questions. During this process, we establish relationships that we truly value. We […]
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What does outdoor advertising mean to you? Did you immediately think of a 14×48 standard billboard along a busy highway? You’re not alone. Most people think of standard billboards because they have been around for over 100 years. That’s right! The first “billboard” was erected in 1889 at the Paris Exposition and later at the […]
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It’s finally time. You need more than that mangy make-shift Excel document with formula errors that have haunted you for years. Or maybe you use a big name, big price software that is retiring? Or possibly you’ve just realized that spending more than your month’s rent on a media buying solution is no longer a […]
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If you follow social media profiles on on Facebook, Twitter and LinkedIn, you know that we are fans of posting interesting media buying, marketing, advertising and/or planning quote images. We thought it would be a great time to share our top five favorite quotes! 1. We all have that client. The client that thinks it’s […]
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It’s March. This time each year fair-weather, wannabe sports fans crawl out of the woodwork and start sharpening their pencils to fill out a bracket they may have no business completing. Kids, parents, coworkers and friends gambling their hard earned money, betting that they are going to be the most successful at choosing the best […]
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As the holiday season is beginning to wrap up, so are the holiday parties! Every December, weekend calendars fill up across the country. From company dinners, to neighborhood gatherings, to fancy New Year’s Eve soirees, your mingling shoes have been polished up and put to good use. Regardless of location or occasion, the inevitable favorite […]
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We all have that one client. The client that sits at the media planning meeting and insists no one is listening to radio, watching live TV, or using traditional media anymore. They do not believe that radio or television needs to be considered in this “digital age” of Pandora and Netflix. Some media buyers will […]
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Has anyone ever told you to never underestimate the power of a mom? No one is better at multitasking. Media buyers and planners could take note of how well a mom can handle the constant barrage of tasks thrown at her. However, a mom’s power to feed a baby, while cooking dinner and simultaneously helping with homework, is not what this blog […]
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