Worksheets Customized to Each Media Type
BluHorn makes it easy to create orders for every media type in your client’s campaign. Whether you’re purchasing cable television spots or bus shelter posters, we have you covered! Our worksheet types span the major mass medias: Broadcast Television, Cable Television, Radio, Outdoor, Print and Digital. We even offer a worksheet for Services, which allows you to create “orders” for internal offerings like graphic design and social media, so all your billing is in one place!
Our worksheets adapt to the specific media you are purchasing. Our Broadcast Television worksheets are available as Rated or Unrated – changing whether or not you subscribe and integrate with Nielsen or Comscore ratings. These sheets offer customized daypart codes, station columns, time periods, program names and more! Radio and Cable Television offer similar versions – giving way for Zones in Cable and Nielsen Audio daypart in radio. Outdoor worksheets allow selections for board counts, production costs and location. Print offers size, position and cost per inch calculations. And our Digital allows many customizations (cost per click, cost per thousand, etc) to accommodate the growing number of ways to purchase media in this space.
With just a few clicks of a mouse, users can customize their worksheet view to fit individual needs. We offer filters and adjustments on every worksheet type, and orders/reports can be generated with only the fields you desire. Our goal is to save you time (and thus, money!) when planning and purchasing media through BluHorn! Visit bluhorn.com/videos to see walk-throughs of all our worksheet types.
What people say…
The team at BluHorn really goes above and beyond to make sure we are taken care of. The program allows us to keep up to date information for our clients and integrates with our analytics tools. The capabilities of the program exceed expectations, and they are always investing in updated features. I would recommend BluHorn to any agency looking for a more efficient media buying program.
I chose BluHorn because it actually is a process that fits within what I’m used to seeing as far as planning media and buying media. It’s very dynamic.
The great thing about BluHorn is their customer service. I like the open source of the product. The customer/user experience is considered in the evolution of the product.
BluHorn’s customer support is wildly impressive…and I’m not easily impressed. My marketing agency was in the market for new media buying software earlier this year and decided on BluHorn because it had the appropriate combination of price and features. As with learning any new software program, customer service and support is paramount to expediting the learning curve.
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