MENU
MENU
MENU
Home
Features
Request Demo
Resources
VIDEO GUIDES
FAQ
INTEGRATIONS
OTHER RESOURCES
Top 5 Reasons for BluHorn®
BluHorn vs. Not-BluHorn
FREE Broadcast Calendar
Glossary
Careers
Executive Highlights
Business Profiles
Marketplace
Blog
BluHorn TV
Past Interviews
BluHorn TV FAQs
Login
Request Demo
Glossary
Ad*Views
Address
Adjacencies
Advertising Agency
Alternate Delivery Source (ADS)
Audience
Audience Composition
Audience Duplication
Audience Turnover
Availability
Average
Average Audience (AA)
Average Frequency
Average Hours
Average Quarter Hour (AQH)
Average Quarter Hour Rating (AQH Rating)
Banners
Barter
Barter Syndication
Basic Cable
Billboard
Blackout
Block Programming
Bonus Spot
Break
Broadcast Coverage Area
Broadcasting
Browser
Buying Service
Cable Penetration
Call Letters
Clearance
Click Rate
Click-Through
Cluster
Commercial
Cost Per Point
Cost Per Thousand (CPT)
Counter Programming
Coverage Area
Coverage Area Rating
CPM
Cume or Cumulative Audience
Cume Persons
Cume Rating
Daypart
Demographics
Designated Market Area (DMA)
Diary
Domain Name
DSL
Early Fringe
Early Morning
Effective Sample Size
Footprint
Fragmentation (Audience)
Frequency
Frequency Distribution
Fringe Time
Graphic Interchange Format (GIF)
Gross Audience
Gross Average Audience (GAA) Rating
Gross Impressions
Gross Rating Point (GRP)
High Definition Television (HDTV)
Hits
Home Page
Household
Households Using Television (HUT)
HTML
HTTP
Impressions
In-Tab
Independent Station
Interconnect
Internet Protocol (IP)
Interstitial
Inventory
Java
JPEG
Late Fringe
Late Fringe
Lead-In
Lead-Out
Link
Local Advertising
Local Area Network (LAN)
Magazine Format
Mailing List
Major Television Market
Make Good
Media Mix
Media Modeling
Meter
Metro Area
National Association of Broadcasters (NAB)
National Association of Television Program Executives (NATPE)
National Audience Demographics Report (NAD)
National Cable Television Association (NCTA)
Nielsen Media Research
O-&-O Station
Off-Air
Off-Network
One Time Only (OTO)
Online Service
Overnights
Page Views
Pay-Per-View Television
Penetration
People Meter
Persons Rankings
Persons Using Television (PUT)
Piggyback
Pod
Preemption
Prime Access
Prime Time
Probability Sample
Public Service Announcement (PSA)
Public Television
Quarter Hour Audience
Quick*Views
Quintile
Rate Card
Rating
Ratings Point
Reach
Rerun
Run of Schedule (ROS)
Sample
Sample Size
Saturation
Search Engine
Season Average
Share
Share (of Audience)
Spot Television
Station
Station Break
Streaming
Stripping
Survey Area
Sweeps
Syndication
Target Audience
Television Bureau of Advertising (TVB)
Television Household
Terabyte
Time Period
Time Period Rating
Time Spent Listening
Total Audience
Total Survey Area
Traffic Department
Turnover
Unique Audience
Universe
Upfront
Viewers Per Viewing Household (VPVH)
ViP (Viewers in Profile)
Web Pages
Web Server
Website
Weighted Average
Weighting
Window
Wired Cable
WWW
Zapping
Zipping
Send this to a friend
Send
Cancel