The local television ratings book from Nielsen Media Research, issued 3-7 times a year for each of the 210 television markets in the U.S.
Source:
http://www.nielsenmedia.com/glossary/
http://www.arbitron.com/downloads/terms_brochure.pdf
The local television ratings book from Nielsen Media Research, issued 3-7 times a year for each of the 210 television markets in the U.S.
Source:
http://www.nielsenmedia.com/glossary/
http://www.arbitron.com/downloads/terms_brochure.pdf