Alex Alexander
VP at KCo Ad Agency
Website Address: https://www.kcoad.com/
What services does your company provide?
Creative, Media Buying and Planning, Social Media, SEO, Public Relations, Marketing Strategy, Video, Photography, Search Engine Marketing / Pay Per Click, Other
About KCo Ad Agency:
Over a decade of working to make a difference
How do you define success?
Client Retention
What percent of your advertising service offerings does media buying make up?
0%
What is the mission of KCO Ad Agency?
The mission purpose would obviously be to provide ROI to client but for us we started out as a full service agency, TV, radio and print. Over a decade ago Kelly, who is the actual founder, created the agency and in 2015 we kind of transitioned into the digital space. Now digital is over 80 percent of everything we do.
What’s a good way for companies that have just started during COVID to develop new business?
Well it’s a multipronged question. I got a lot of interest questions and my advice would be to niche out and get your products in place. A lot of times we don’t have the six months that it takes to do that. We need leads now. I’ll tell you right now the number one thing that anyone can do out there is diversify your lead magnet.
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