Greg Demetriou
CEO at Lorraine Gregory Communications
Website Address: lorrainegregory.com


What is Lorraine Gregory Communications?

We started this company in 1992 in two little storefronts and we’ve now grown it to a full service integrated marketing company with a difference. We’re in twenty-five thousand square feet we have 35 employees. Not only do we have all the digital work, we have a factory in the back of the house where they’re printing and mailing at a very large volume. We also have two TV studios and I happen to be sitting in my green screen studio right now. We’ve made the most complete agency that we believe is in our region because of the factory the back in the house and the agency in the front of the house. We never lose control of anything.


How do you define success?

Exceeding client expectations.


What percent of your advertising service offerings does media buying make up?

25%


What makes your company unique?

We own our print and mail factory and have two tv/video studios.


What is a tip for success that you would provide someone in your same industry?

Cash is king, but people are more important.


What services does your company provide?

Creative, Media Buying and Planning, Social Media, SEO, Public Relations, Marketing Strategy, Video, Search Engine Marketing / Pay Per Click


What advice would you give yourself 20 years ago?

At that time, I told myself that failure was not an option. I had to show up every day and work as hard as I could. You have to understand the only thing you’re really responsible for is the effort. The results will take care of themselves. You just need to show up every day and do what you know is right for the company.


 

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