Joy Loverde
Author, The Complete Eldercare Planner & Who Will Take Care of Me When I’m Old? at Joy Loverde
Website Address: www.elderindustry.com


What services does your company provide?

Public Relations, Marketing Strategy

About Joy Loverde:

I am B2B Consultant for companies and organizations that target the mature-market


Who in the industry inspires you and why?

Visionaries who know and teach the rest of us the value of partnership.


What percent of your advertising service offerings does media buying make up?

0%


What makes your company unique?

What makes my comp nay unique is me. Manufacturers, companies and organizations hire me as a product and service spokesperson.


If you were to restart your digital agency, what are the 2 most important positions you would hire for and why?

Videographer – because people watch “how-to” videos.

Researcher – to stay ahead of trends.


How do you define success?

Entrepreneurship and fully in charge of my professional destiny.


What is one tip that you would give a CEO when it comes to digital marketing?

Post on social media EVERY SINGLE DAY – no matter how well your company is doing.


What are your favorite 3 digital media software that you use and why?

Anything related to earned media on Twitter and LinkedIn- interviews, sharing, videos, sharing content…


Finish the sentence – When it comes to Digital media in 5 years……

It will be highly customized to the consumer. DM will “know you” like never before.

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