Mellissa Tong – BluHorn Executive Profile

Mellissa Tong
Founder/CEO at DuckPunk Productions, Inc.
Website Address: www.duckpunk.net


What services does your company provide?

Creative, Social Media, Marketing Strategy, Video, Photography

About DuckPunk Productions, Inc.:

DuckPunk is an award-winning creative marketing and content production company. We’ve worked with Fortune 500s such as Nissan, Verizon, Wells Fargo, Walmart, CBS, just to name a few.


How do you define success?

Success to us is when the audience connects with the product (whether it is a TV commercial, online content, or website) and makes them feel something.


What percent of your advertising service offerings does media buying make up?

50%


What makes your company unique?

We’ve won many awards for our work, such as Clio, Tellys, Addys, Best of Business in Video Production, and many more from film festivals across the country. We’re also results driven. We’ve raised sales for our clients from 30-110%.


Who in the industry inspires you and why?

I’m one foot in advertising, and one foot in entertainment. Two of the people whom I find inspiring are Oprah and Simon Sinek.


What is a tip for success that you would provide someone in your same industry?

There are many ways to develop a concept. I always work backwards, meaning determining who the target audience is and the kind of emotion you want to bring forth, before deciding on the concept.

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