Patrick Hanlon – Executive Highlight

Patrick Hanlon – Executive Highlight

Patrick Hanlon
CEO at Primal Branding 
Website Address:

What services does your company provide?

Creative, Media Buying and Planning, Social Media, Marketing Strategy, Other


We work with billion dollar brands and those who want to become a billion dollar Brand. My book PRIMAL BRANDING is required reading at YouTube. Clients include Levi’s, PepsiCo, Kraft, J&J, PayPal, American Express, United Nations and others.

How do you define success?

Live another day.

What makes your company unique?

Primal Branding looks at brands as belief systems. Once you create a belief system you attract others who share your beliefs. This builds communities of fans, advocates, shoppers, users, citizens, players , etc. Using our systematic approach, clients can create a brand in ten minutes.

Who in the industry inspires you and why?

I inspire myself. But if you pushed me, I’d say Elon Musk. The smartest man I’ve ever spoken with/to and because he also inspires himself.

What is a tip for success that you would provide someone in your same industry?

Nothing beats original thought.

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