Rob Riggs – BluHorn Executive Profile

Rob Riggs – BluHorn Executive Profile

Rob Riggs
President at Your Design Online
Website Address: https://yourdesignonline.com/


What services does your company provide?

Other

About Your Design Online:

YDO provides whitelabel development services to marketing agencies who are struggling to deliver web projects on time and on budget.

Our agency partners typically offer great strategy, compelling creative, effective advertising or earned media — but their development team often misses the mark in scoping flat bid projects, or in delivering solutions that meet their clients’ business objectives. That holds them back from sending that final invoice, or launching that campaign.

Our proprietary white glove process enables us to
– ensure that projects are properly scoped from the beginning
– automate weekly status updates
– completely handle the project launch sequence

So that your web projects are delivered
On spec. On time. On budget.


In the Next 5 years, the biggest change to marketing will be what?

Within the next 5 years, I see marketing being implemented in an increasing number of media from companies who are tracking and learning from our individual habits, and then leveraged in navigation systems, as an alternative to pay-to-play applications, responsive ads and signage, and much more. Previous technical advancements enable and escalate future advancements.


What percent of your advertising service offerings does media buying make up?

0 %


Why is it important for a business to hire an outside ad agency as opposed to having just an internal marketing director?

A business is better served in hiring an ad agency because an internal marketing director tends to get tunnel vision — working with one brand all day, every day. The agency is able to provide a collective of experienced resources who have seen what has worked (and not worked) across hundreds of businesses.

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