Tag: wmHarper

Ask the Experts: Marketing KPIs

Ask the Experts: Marketing KPIs

Marketing KPIs (key performance indicators) are specific, numerical marketing metrics that are tracked in order to measure their progress towards a defined goal within your marketing channels. However, it can often be difficult to know which indicators are the best to track when looking for success. This past week on BluHorn TV, we asked experts […]

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“Marketing Champions” with Bill Harper from wmHarper

“Marketing Champions” with Bill Harper from wmHarper

On “Marketing Champions,” our hosts speak to experts within the marketing community. This week, Mike White spoke with Bill Harper from wmHarper, a creatively-led, full-service, fully-integrated, digitally-fluent, trend-spotting, innovation-first, creative marketing agency. wmHarper thrives on spending every waking moment wielding creativity as both change agent and problem-solving Swiss-Army knife, all while conducting innovation sessions and […]

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“5 Minutes With” Christian Jennings from wmHarper

“5 Minutes With” Christian Jennings from wmHarper

Each week on “5 Minutes With,” our hosts talk to experts in the marketing industry. Today, Mike White spoke with Christian Jennings from wmHarper, a full-service brand strategy and advertising firm born out of the realization that companies don’t understand the term brand. Company: wmHarper Website Address: www.wmharper.com Interviewee: Christian Jennings What is wmHarper? We […]

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“Marketing Champions” with Christian Jennings from wmHarper

“Marketing Champions” with Christian Jennings from wmHarper

On “Marketing Champions,” our host speaks with experts within the marketing community. This week Chase Gunnell sits down with Christian Jennings from wmHarper, a strategic branding firm created out of a realization that businesses don’t understand the meaning of “brand.” It was forged over more than 25 years of working for and on some of […]

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